BlackRock executive Samara Cohen thinks Bitcoin (BTC) and Ethereum (ETH) exchange-traded funds (ETFs) will be allocated to model portfolios by the end of this year and into 2025.

Model portfolios are a basket of different investments crafted by a financial advisor, according to the financial services firm Morningstar.

Cohen, BlackRock’s chief investment officer of ETFs and index investments, says in a new interview with Bloomberg that large wirehouses like Morgan Stanley, Wells Fargo and UBS are currently conducting due diligence and looking at risk analytics for the top two crypto assets.

“They look at them very differently of course, because as we know, Bitcoin and ETH are two very different asset classes with different use cases. But [they are] looking at their role in the portfolio and particularly their utility as portfolio diversifiers, and I think what will then happen towards the end of this year and into next year is we will see allocations made in model portfolios, which will give us much more of a steer as to how investors are using them.”

The U.S. Securities and Exchange Commission (SEC) greenlit the launch of the first spot Bitcoin ETFs in January. Ethereum ETFs launched last week.

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